The Importance Of Real-Time Data In Supply Chain Management

In a multi-tiered global supply chain, end-to-end visibility is tough enough to achieve in the best of times. But the spread of the coronavirus has laid bare supply chain vulnerabilities and their impact on the world economy.


When the spread of the virus across China, forced the shut downs of 1000’s of factories, and with it a large proposition of the worlds supply, we needed real time visibility of which materials, products, and customers were going to be affected, and what alternate sources of supply were available. We need visibility into the logistics capacity available to move goods across the globe, and to the actual demand of products as we struggle to keep vital commodities stocked and have almost zero demand for luxury items.


When it comes to visibility, we can see room for improvement.

Real-time data is essential to maintain visibility across the supply chain. It is clear that in uncertain times, where demand is volatile, supply uncertain, and capacity short, having visibility across your supply chain to make the right decisions is vital.

To learn more about Procuro RTM (Real-time Trailer Management), please visit us at or call +353 (1) 903-6857

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